CGA Media Official Blog

7 Common Design Mistakes (And How to Fix Them)

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7 Common Design Mistakes Amateur Designers Make (And How to Fix Them) Design is both an art and a science. Whether you’re creating a logo, a website, or a social-media graphic, avoiding basic pitfalls can mean the difference between amateur-looking work and truly professional results. In this article, we’ll explore seven of the most frequent design mistakes made by amateur designers, and [...] Continue Reading This Article

Why Web Builders Fall Short on SEO and Why Custom Development is the Answer

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Introduction In the quest to establish a strong online presence, many businesses turn to popular web builders like Wix, Squarespace, or even some Content Management Systems (CMS). While these platforms promise easy website creation, they often fall short when it comes to one critical aspect: SEO (Search Engine Optimization). Why Web Builders Aren't Enough Web builders are designed for [...] Continue Reading This Article

Famous Company Slogans and Why They Are So Effective

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In the world of marketing, a memorable slogan can be just as important as a recognizable logo. Great slogans stick in the minds of consumers, create emotional connections, and define a brand's identity. In this article, we'll explore some famous company slogans, why they work so well, and what makes them powerful tools for brand success. 1. Nike: "Just Do It" Why It's Effective: - Emotional [...] Continue Reading This Article

Why Accessibility Isn't a "One-and-Done" Task: Making It an Ongoing Practice

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Accessibility ensures that websites and digital content can be used effectively by everyone, including people with disabilities. However, accessibility is often mistakenly viewed as a one-time task. In reality, accessibility is an ongoing effort that requires continuous attention every time your website's content or features change. Understanding the Dynamic Nature of Accessibility Accessibility [...] Continue Reading This Article

Why You Should Avoid "Click Here" and "Read More" in Web Links (And How It Impacts SEO)

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Many website owners use generic phrases like "Click here" or "Read more" to entice visitors to interact with their content. However, did you know these vague terms can actually hurt your SEO efforts? Here’s what you need to know and how to improve your site's linking strategy for better search engine rankings. Why Generic Links Hurt Your SEO Search engines use anchor text—the clickable text [...] Continue Reading This Article

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CGA Media, based in Arlington Heights, IL, is a web and multimedia company dedicated to delivering design and digital solutions. We build custom high-performance websites that increase user experience and engagement. Serving the Chicago suburbs including Arlington Heights, Palatine, Mount Prospect, Des Plaines, Buffalo Grove, Rolling Meadows, Prospect Heights, Schaumburg and Elk Grove Village.

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